{"id":13881,"date":"2024-12-05T17:10:43","date_gmt":"2024-12-05T16:10:43","guid":{"rendered":"https:\/\/headspace.dk\/?p=13881"},"modified":"2026-02-09T10:49:22","modified_gmt":"2026-02-09T09:49:22","slug":"ny-julekampagne-nomi-og-loke-aabner-op-for-det-svaere-i-nyt-podcast-format","status":"publish","type":"post","link":"https:\/\/headspace.dk\/en\/nyheder-fra-headspace\/ny-julekampagne-nomi-og-loke-aabner-op-for-det-svaere-i-nyt-podcast-format\/","title":{"rendered":"New Christmas campaign: Nomi and Loki open up about the hard stuff in new podcast format"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:1508px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_4_5 4_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:80%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.4%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.4%;--awb-width-medium:80%;--awb-order-medium:0;--awb-spacing-right-medium:2.4%;--awb-spacing-left-medium:2.4%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"736\" height=\"412\" title=\"0202c4b5-fa51-4e79-9cec-fbdaec90b201\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27736%27%20height%3D%27412%27%20viewBox%3D%270%200%20736%20412%27%3E%3Crect%20width%3D%27736%27%20height%3D%27412%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/headspace.dk\/wp-content\/uploads\/2024\/12\/0202c4b5-fa51-4e79-9cec-fbdaec90b201.png\" alt class=\"lazyload img-responsive wp-image-13887\"\/><\/span><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:var(--awb-typography1-line-height);\">New Christmas campaign: Nomi and Loki open up about the hard stuff in new podcast format<\/h1><\/div><div class=\"fusion-text fusion-text-1\"><p>I dag den 5. december lancerer vi vores julekampagne, hvor vi sammen med content creators Nomi og Loke s\u00e6tter fokus p\u00e5 drenge og deres udfordringer. Gennem en videosamtale-podcast i fire afsnit vil Nomi og Loke tage fat p\u00e5 det sv\u00e6re med udgangspunkt i deres egne erfaringer. Kampagnen skal hj\u00e6lpe med at give drenge et sprog for deres f\u00f8lelser og skabe en vigtig samtale.<\/p>\n<p>Podcasten inkluderer to g\u00e6steafsnit med gamer og streamer Rasmus S\u00f8ndergaard samt musiker Zuloo. Formatet kombinerer humor og s\u00e5rbarhed og sigter mod at n\u00e5 drengesegmentet p\u00e5 en ny og engagerende m\u00e5de.<\/p>\n<p>Vi vil l\u00f8bende i december og januar dele sm\u00e5 klip fra podcasten p\u00e5 vores sociale medier \u2013 f\u00f8lg med og v\u00e6r med til at sprede budskabet.<\/p>\n<p><b>Drenge i headspace<\/b><\/p>\n<p>I l\u00f8bet af de sidste fem \u00e5r har drenge udgjort en fjerdedel af de unge, der s\u00f8ger st\u00f8tte i headspace. Vi ser dog et behov for at n\u00e5 endnu flere drenge og give dem den hj\u00e6lp og de redskaber, de har brug for til at navigere i livet.<\/p>\n<p>Sidste \u00e5r udgjorde drenge 27 % af de unge i headspace, og blandt dem er identitet og selvv\u00e6rd blandt de mest almindelige samtaleemner. Faktisk handler hver femte samtale med drenge om disse emner.<\/p>\n<p>Drenge fort\u00e6ller, at headspace hj\u00e6lper dem med at finde ro, styrke deres selvtillid og forbedre relationerne til deres familie. Det er netop denne type forandring, vi \u00f8nsker at fremme med vores julekampagne.<\/p>\n<p>Som en 21-\u00e5rig dreng beskriver det:<\/p>\n<p>&#8220;Tak for al jeres hj\u00e6lp. Jeg var helt sikker p\u00e5, at der ikke var nogen, som kunne hj\u00e6lpe mig. Men fordi I har lyttet til, hvad der er vigtigt for mig, har det v\u00e6ret nemmere at \u00e5bne op og tage imod hj\u00e6lp.&#8221;<\/p>\n<p>Vi h\u00e5ber, du vil tage del i samtalen \u2013 og hj\u00e6lpe os med at n\u00e5 endnu flere unge drenge.<\/p>\n<p>Du kan se og lytte til podcasten her: <a href=\"https:\/\/www.youtube.com\/watch?v=SjGUD5QuFzg\">https:\/\/www.youtube.com\/watch?v=SjGUD5QuFzg<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":486,"featured_media":13882,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-13881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nyheder-fra-headspace"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ny julekampagne: Nomi og Loke \u00e5bner op for det sv\u00e6re i nyt podcast-format - 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